Eddie Hardy clothing, more commonly known as Ed Hardy, is a brand created and marketed by the designer Christian Audigier. Audigier has worked with different brands in the past such as Lee and Van Dutch. In fact it could likely be believed that the rising of Von Dutch style spread because of Audigier, especially in the "trucker hat" trend that was popular around 2002-2005.
Ed Hardy Clothing are at the epicenter of the designer jeans and t-shirts revolution. The brand takes its designs from the legendary tattoos of Don Ed Hardy. The designs range from hearts and flowers to flames and swords, but a common theme is skulls. They have a nostalgic feel to the clothing line.
It was once thought that only the well off could sport Ed Hardy and Don Ed Hardy clothing, but that has changed in recent years. The brand has recently made their clothing much more affordable with the same trademark quality. Audigier has stressed that he would like his Ed Hardy fashion in the mainstream and that quality of product should not be reduced.
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